The skincare world is built on reputation. People don’t want to take risks when it comes to their skin, and if they have a negative experience once, they’re unlikely to go back for a second try. That’s why it’s so impressive when a skincare brand does manage to maintain a reputation for quality over a considerable amount of time, and why it can be interesting to delve into their offerings and see what it is that has gotten people to let them into their daily routines.
Today, we’re going to take a look at one of our favourite new skincare discoveries, a sort of Australia-based brand known by the name Essel, and see what they have to offer.
Who is Essel As a Brand?
Well, to start with, one of the facts we mentioned in the intro isn’t technically true. While Essel is indeed working out of Melbourne, Australia, they actually began their life as a South African skincare brand. Priding themselves on their innovative approach to raw materials and cosmeceutical formulations, their team has made a name for themselves with this unwavering dedication to quality, both in Australia and across the globe. Their ethos is not just one of correcting skin issues and blemishes but maintaining that correction through products that penetrate the lower skin layers.
Rather than displaying Essel skin care products by chemical or subclass, they instead provide ranges based on the certain type of skin ailment or issue they’re looking to tackle. For example, there’s their Aesthet series. This line of products consists of four different solutions:
- Aesthet Retinol Cream
- Aesthet Acne Gel
- Aesthet Recovery Serum Sanitatem
- Aesthet Hyaluronic Flashfiller -30ml(1oz)
Whilst at first glance, these four products may not have a lot in common in terms of their intended function, grouping these four does make a considerable amount of sense when considering how they work together. Each of these products can be used in the process of treating problematic, sun-damaged skin that may not respond as effectively to other methods. This range is a good example of the ethos that Essel tends to strive for across their entire skincare line, providing solutions that are holistic, and assisting in the maintenance of skin support throughout its various stages of healing.
As with any skincare brand, there are inevitably going to be questions about the ethics of their business model. After all, many large beauty brands have been confronted with backlash in recent years due to their continued animal testing and use of harmful chemicals in the development of their products. Well, in the case of Essel, you’ll be happy to know that they pass the test in both regards. They have openly stated the fact that they do not use animal testing and have avoided using any harsh chemicals and bleaches in the production of their skincare lines.
So, What Would We Recommend?
If you can’t tell from the rest of the piece, we have had a great time with Essel as a skincare brand. However, that doesn’t mean all that much if we don’t provide some options for products that you might want to test out yourself, so here we are. If you are someone that finds themselves dealing with dry, stressed skin, you should absolutely try the HumanKind Tissue Oil Cream as a pleasant, anti-inflammatory way to get your skin soft, happy and healthy-looking. For a more unique blend, there’s the Stem Cell Elixer, which uses plant stem cells to repair damaged skin.
At the end of the day, what you get the most out of will be hugely dependent on your personal skin care needs. So, experiment with different formulas, try different things, and don’t be afraid to spice up your skincare routine with some new finds. Good luck!